Inform Physio

Project Description

InForm Physio is a proactive company with a number of clinics in the Hutt Valley. With previously differing names for each clinic, the public were struggling to remember the right name.

The Objective:

Create a brand that meets InForm’s need to be more visible in the community; in the process communicating the enthusiastic and proactive values of the staff.

The Idea:

A proficient and vibrant brand identity (logo with slogan) that illustrates the cycle of restorative health InForm gives you.

Visibility has been achieved through the use of a single name and consistent design across all branding collateral (including: table-top brochure, stationary, e-mail signature, and patient forms).

Project Details

Client:

Inform Physiotherapy
Categories:

Brand, Design
Services:

Customer research
Brand strategy
Brand design
Brand guidelines
Stationary
Communications

IN THEIR OWN WORDS

Inform Physiotherapy has worked with Hannah over the past 12 months as part of a rebranding project. Hannah has always been very professional in her interactions with ourselves and went to a lot of work to thoroughly investigate us as a client and also our market. The emphasis being on differentiating ourselves from our competitors and what ways we can convey this to our potential clientele. The background work that Hannah did was very impressive and gave us a great understanding of what was required with the overall rebranding project. Hannah has listened to our thoughts and views and modified projects accordingly. She has shown some great insight into achieving what we want and this has been very rewarding in the final product. She has also given us a clear understanding of time-frames and kept us informed of any unexpected delays in the projects and updated these time-frames accordingly. She has also been very efficient in responding to any requests that we have made. It has been a delight working with Hannah and she has made the project much easier than anticipated.