Shoe Clinic is New Zealand’s leading chain of sports footwear and apparel stores with 15 stores around the country at present.
POS Drymax Socks
Create a shock factor for customers to learn of the effects of wearing wet socks. Communicate the key points of difference using a Drymax Sock.
Gruesome images that have produced a repulsive reaction from everyone who has viewed them! This now aids staff members to upsell to customers trying on shoes.
With developments in mind, Shoe Clinic required a comprehensive manual to clearly communicate the vision, values, and store operations to their team members. The task was to bring order and information clarity to the 170 page manual.
Simple and clear visual consistency was established, in keeping with the visual Shoe Clinic style.
Services:Books & publications
Signage & display